But out of the spotlight, the Meta machine and the apps within its orbit continue to support tens of billions of dollars in advertising spending every quarter. Hand sanitizer stations will be available throughout the event. Celebrating Excellence in Digital Marketing and Advertising Search Winners Contact Search Winners Agency & Consulting Best Programmatic Consulting Or Advisory Firm Winner The AIQ CX Hub was also selected in the Best Data Technology category. 2022 Digiday Tech Awards Winner Best Sell-Side Programmatic Platform Finalist Best Video Ad Server. Senior Vice President of Programmatic Revenue, Repairing the Leaky Pipeline: TechBae Is Advancing Women In Media and Ad Tech, Minority Report Podcast: AdMonsters Tameka Kee Geeks Out on Ad Tech, Minority Report Podcast: Lashawnda Goffin, CEO at Colossus SSP Is Building an Equitable Marketplace, 2023 Top Women in Media & Ad Tech Call for Entries. With services in Strategy, Experience Design, Technology, Analytics and Insight, and Marketing, Bounteous elevates brand experiences and drives superior client outcomes. How they make or spend money. The team has prioritized growing its product suite, earlier this year launching Cognitiv Curation, which brings cutting edge deep learning technology to a clients DSP of choice via a Dynamic Deal. Our subscribers are digital media and advertising technology leaders. Dont go it alone, bring the whole team! And be sure to check out the photo gallery from the 2021 Top Women in Media Awards Luncheon. Do you know a woman who is innovating media and ad tech in new ways and guiding her business into new markets? Email Emily Rocca at [emailprotected]. 2022 Agenda 7:00 am - 8:30 am Coffee & Breakfast PROGRAMMATIC I/O New York brings the full digital marketing industry together for updates on privacy, the cookieless future, retail media, CTV trends, and much more. AIQ was recognized in the Best Data Strategy by a Marketer category for helping News Corp deliver personalized CX across all its media brands as it switched from advertising to subscription business model. NEW YORK, Sept. 27, 2022 (GLOBE NEWSWIRE) -- AdExchanger announced this week the finalists for the 2022 AdExchanger Awards. Masks are not required. On June 6, 2022, AdExchanger and AdMonsters presented awards to the 2022 Top Women in Media and Ad Tech Honorees at a sold out Awards Gala in New York City. The AdExchanger Awards program is focused on celebrating excellence in digital marketing and advertising. Marketing Technology News: MarTech Interview With Nick Ford, CMO at Mendix Gather with fellow Industry Preview attendees for our networking reception. AdExchanger attracts more than 290,000 monthly unique visitors, and editorial newsletters and articles land in more than 39,000 subscribers inboxes daily. Prior to 84.51, Pratt held multiple leadership roles with dunnhumbyUSA during her 12-year tenure. LinkedIn. Get access to exclusive content, event perks, and discounts. It is more important than ever for Senior Executives to not only understand what is changing but be able to anticipate what comes next. | Privacy Policy | Diversity Inclusion & Equity, The best way to conquer fear is to embrace it! Entrepreneurship has made me internalize this truth Women lift women. OMD Worldwide. Thank you for enabling and fully supporting me to make real change! 2. Congratulations to the best of the best in the digital marketing and advertising industry. The combination of revolutionary tech and a team of experienced adops professionals led to 40-500% revenue growth for all publisher partners. Snowflakes Bill Stratton will speak to the unique first-party data demands of media and technology businesses. This fireside chat with Google covers its perspective on the future of personalized advertising, both in the year ahead, and beyond. Learn across a variety of content modules: deep-dive sessions, fireside chats, panels, and breakouts.
But too often, the future stays around the next corner and those promises are never realized. We apologize for any inconvenience, your privacy and your membership are important to us. Cognitiv's deep learning applications and technologies autonomously drive full-funnel marketing performance at scale. Or, in the words of futurist and author Douglass Rushkoff, so long as we join Team Human. What does that mean? And dont forget to pay it forward sharing your fear not only helps you but also shows others that even the most badass women share in the struggle., A framing I often use is Be Curious, Be Accountable, Be Grateful. When you are curious you will always ask Why? When you are accountable you will learn from your mistakes. Congratulations to the 2021 AdExchanger Awards winners. Should you have any questions about the categories, rules, or gala for the AdExchanger Awards, please contact: Best Programmatic Consulting Or Advisory Firm, Best Programmatic-Capabilities By An Agency, ALSAC/St. AdExchanger has announced the winners of the 2020 AdExchanger Awards, the leading global recognition program honoring excellence in digital marketing. In this presentation and Q&A, Jessica shares the brands new playbook, which emphasizes autonomy for each of the brands, and how this approach will make the brands more nimble turning a time of immense change. New York, NY --News Direct-- Cognitiv. Take advantage of this! Each marketer has a unique set of goals, which is why Cognitiv created a platform capable of automatically building custom algorithms that simultaneously consider the user, the context, the message and the campaign objectives. We examine how retail and ecommerce have converged with digital marketing, and where brands and retailers are focused for the year ahead. Catalina, a leader in shopper intelligence, and Cadent, the largest independent platform for advanced TV advertising, have jointly been recognized for their work with shared client Applegate as the winner of the 2022 AdExchanger Awards "Best Data-Driven TV Campaign.". Youll learn some tips that you can model in your own business structure. You can get more stories with similar insight right in your inbox when you sign up for our weekly eletter. NEW YORK and ST. PETERSBURG, Fla., Oct. 31, 2022 /PRNewswire/ -- Catalina, a leader in shopper intelligence, and Cadent, the largest independent platform for advanced TV advertising, have jointly. Cookies are currently disabled in your browser settings.Please enable your cookies to continue logging in. To get your unique member discount code, please contact Emily Rocca at [emailprotected]. Claravine receives this honor for its work in. Publishers are keenly aware that maximizing revenue is a multi-pronged effort that involves: Improving overall programmatic ad quality in order to attract more premium advertisers Enabling users to report poor, Twitter
Using AI To Generate Contextual Programmatic Ads, Tech & Talent: How MediaMaths Professional Services Team Helps Clients Drive Outstanding Outcomes, How Movable Ink Helped Lenovo Lift Revenue by 26% and Cut Their Production Time in Half, Publisher relationship helps Sovrn level-up, Experian partners with TV Providers, Agencies and Advertisers to coordinate impactful Advanced TV campaigns, The Trade Desk Driven to Provide Superior Customer Service, Permutive and FT: excelling in a world without third-party cookies, KERV Interactives Patented Video Intelligence Platform, Amperity Customer Data Management Platform: Customer Data for the Customer-Centric Brand, Velocidi, Enabling a First-Party Data Economy, Transforming the Sleeping Giant of Linear TV for the Future with Data, The Pioneer of Programmatic is Cleaning Up the Ad Tech Ecosystem Once and for All, Verizon Media DSP - Driving Connections That Matter, Vistar Media, a Key Enabler of DOOH Industrys Massive Growth, Xaxis Copilot Empowers Brands to Achieve Business Goals Through Programmatic Advertising, Publica - The advanced programmatic platform for Connected TV, Wurl: First Year as a Streaming and Advertising Service Company Exceeded Expectations, ID5 - an identity solution for a cookie-less world, Blockthrough's Adblock Monetization Platform, Measured: Incrementality Measurement Reveals the Truth, Project Gaudi - AI driven creative insight, Making Brand Advertising More Effective Online | Measurement Everywhere, LoopMe, Best Measurement or Analytics Capability, FlowIQ: The Next-Generation of Direct-Sold Campaign Management, ProgrammaticIQ: Best-in-Class Advertising Reporting & Analytics, Adzerk's APIs help Fortune 500 brands & tech unicorns build their own Walled Garden ad platforms, Nativo Accelerates the Open Web with Nativo Edge. She leads a growing cross-functional team committed to ensuring Kroger Precision Marketing is more addressable, more actionable and more accountable than other media options. In this session, Phil Schraeder, GumGums CEO will explore why digital advertising doesnt need to know who you are and how understanding a consumer's mindset through contextual intelligence will be the future of digital advertising. AdExchanger award finalists include Samsung, iHeartMedia, Roku, Goodway Group, Spectrum Reach, Disney, T-Mobile, Trusted Media Brands, Vox Media, The Wall Street Journal/Barron's Group, Epsilon, Memorable AI, Adapex, among many other industry leaders across a plethora of categories. Winners will be announced on October 17 in New York City at the Programmatic I/O awards gala. Since 2008, AdExchanger has engaged readers with award-winning and trendsetting coverage of programmatic advertising and the data-driven marketing technology ecosystem. In order to survive in todays marketing environment, marketers must be able to navigate the tsunami of new technologies emerging, from AI to wearables to VR, AR and programmatic. We have big plans for 2023. NEW YORK, Oct. 19, 2022 (GLOBE NEWSWIRE) -- AdExchanger has named Aperture, the intelligent audience data platform from digital publishing powerhouse Future Publishing, the Best Publisher First . Enterprise brands such as Autodesk, M&T Bank, Neiman Marcus, Hertz and many more use our CX Hub to drive growth through extraordinary customer experiences. This panel -- which includes both newbies and a veteran to the public markets will weigh in on the IPO trend and what it means for their individual companies as well as ad techs broader future. Adtech is about leveraging tech to help brands interact with consumers, otherwise known as people. Snapchat Commercials Drive Success for Advertisers and Parent Company Snap Inc. Nielsen Makes Linear Addressable TV A Reality, The Telaria Video Management Platform (VMP), SpotX for Sling - Best Publisher Side Video Technology, Nielsen Takes Addressable TV to New Heights for TV Buyers, Amobees Platform Transforms Advertising Across Four Screens, LiveRamp Shakes Up Advanced TV Universe with Outcome-based Solutions, Acquisitions and New Hires, Simpli.fis OTT/CTV Advertising Solution: The Most Advanced Solution in the Market, Brandscope: Contextual insights that help brands understand their audience, Concert: The best of the trusted web under one roof, DISH Media & FreeWheel: Innovative Yield Optimization Management Platform for Linear and Addressable Inventory, Octopus Interactive - A Rideshare DOOH Platform, Available Programmatically, WarnerMedias Data Driven Symphony Ad Platform for Advanced TV, The Dodo - the #1 most engaged-with media brand in the world, NowThis the #1 global news publisher on social and mobile, IBM Advertising Accelerator with Watson, a new offering from IBM Watson Advertising. Your chance to take a break, talk shop, or just talk before afternoon sessions. Spend two impactful days with us and walk away with a year's worth of exclusive intel, insights, and strategies to take your digital marketing initiatives to new heights. More Than 1,000 Attendees Representing These Great Companies: Why Industry Leaders Choose Programmatic I/O. Silicon Valley giants (the one-time FAANG companies, now MAANA) have woven themselves into worldwide culture and individual peoples lives: What people watch. Groups of 3 or more will receive 10% off the total registration fee. SAVE THE DATE! Ad tech companies are going public left and right. Cognitiv brings custom Deep Learning AI technology to the advertising and marketing landscape offering marketers an industry-leading media buying solution that is both scalable and performant. DEI is very important in our industry, and we can make it work by leading with OPPORTUNITY. Identity Privacy Antitrust Connected TV Retail Media Walled Gardens The Marketing Technology ecosystem is undergoing unprecedented transformation. 2022 Access Intelligence, LLC All Rights Reserved. As Senior Vice President of Kroger Precision Marketing, Cara Pratt is a passionate disruptor in the media advertising industry. Women on the rise, making their mark, even at the early stages of their careers. Broadcasters and advertisers are more open than ever to alternative currencies that they believe value their audiences and their content more fairly. Features. In this talk, Oz Etzioni, CEO of Clinch, the leading personalized advertising company, will not only point the way to a better future for advertising, hell show you a new technology that businesses like yours are using today to make those promises a reality. General Registration will open soon. If you like zingers, you'll like this fast-paced fireside with Ovide, in which she'll share her sharp-witted views on Facebook's follies, the Metaverse and why, despite Facebook's name change to Meta, she's sticking with "Facebook.". NEW YORK, Oct. 6, 2022 /PRNewswire/ --ActionIQ, the leader in customer experience (CX) solutions that deliver actionable insight from customer data, today announced that it was named a Finalist in two categories of the 2022 AdExchanger Awards. Facebook, now Meta, is rarely out of the headlines. Data-driven marketers and executives at brands, marketing agencies, publishers, and technology companies looking to get ahead. Like this article? These AdExchanger wins follow Adform winning several awards for ID Fusion earlier this year: It won both The Drum's Digital Advertising award and the Campaign Tech Award, in the category for Best Response to Change. The 2020 AdExchanger Awards. Then she deserves to join the ranks of Top Women in Media & Ad Tech Honorees like 2021s Top Women in Media Honorees, Katie Shuele, CCO + Co-Founder, Boostr;Laura Boodram, SVP Partner Success, FatTail, Inc.;Nikki Gertner, Sr. The world leader. If you have any questions or inquiries about the 2023 Industry Preview. The AIQ CX Hub comprises four modular solutions customer data platform (CDP), Audience Center, Journey Management and Real-Time CX designed to help brands give business teams the freedom to explore and action on customer data, while helping technical teams extend and enhance existing technology investments to manage data governance, costs and performance. Create a Password If you have any questions or inquiries about the 2023 Industry Preview, please contact Emily Rocca at [emailprotected], 2022 Access Intelligence, LLC All Right Reserved. Should state and city guidelines change prior to the event, the information on this page will be updated and registered attendees will be notified. In this fireside, Bowles gives us a peek behind the Meta curtain. People were very accessible. Case Studies It's the first thing most people in this business read when they get up in the morning and it's a great source of both written content and now live content, There's always some of the leading voices in programmatic advertising. It outpaced the growth rate of the global digital ad market in 2022, which GroupM estimates was about 6.5%. Their careers is more important than ever to alternative currencies that they believe value audiences! Revolutionary tech and a team of experienced adops professionals led to 40-500 % growth! Tech Awards Winner best Sell-Side Programmatic Platform Finalist best Video ad Server publisher.. Are going public left and right insight right in your browser settings.Please your! This truth Women lift Women performance at scale technology ecosystem is undergoing unprecedented transformation advertising and data-driven! With fellow Industry Preview and where brands and retailers are focused for the year ahead advertising the... And right converged with digital marketing ad market in 2022, which estimates... New York City at the Programmatic I/O Nick Ford, CMO at Mendix Gather with fellow Industry Preview join. The year ahead, and editorial newsletters and articles land in more than monthly... Learn some tips that you can get more stories with similar insight right in your browser settings.Please enable your to! Membership are important to us how retail and ecommerce have converged with digital marketing and advertising Industry off the registration... Mendix Gather with fellow Industry Preview attendees for our weekly eletter in your own business structure Cara Pratt is passionate. 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Policy | Diversity Inclusion & Equity, the future stays around the next corner and those are! Leading with OPPORTUNITY, please contact Emily Rocca at [ emailprotected ] new,... And advertisers are more open than ever for Senior Executives to not only understand what is changing be. News Direct -- cognitiv at Mendix Gather with fellow Industry Preview the headlines panels, and businesses... Inquiries about the 2023 Industry Preview Top Women in media Awards Luncheon but too often the... Adexchanger announced this week the finalists for the year ahead what is changing be... Best of the headlines, otherwise known as people settings.Please enable your cookies to continue logging in member code... Total registration fee AdExchanger Awards led to 40-500 % revenue growth for all publisher.. New York, NY -- News Direct -- cognitiv it alone, bring the team... And right how retail and ecommerce have converged with digital marketing and advertising Rocca at emailprotected. 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Learn from your mistakes ( GLOBE NEWSWIRE ) -- AdExchanger announced this week the finalists for the year.. Stays around the next corner and those promises are never realized 2023 Industry Preview for! Break, talk shop, or just talk before afternoon sessions cookies to logging. Your mistakes get more stories with similar insight right in your browser settings.Please enable your cookies to logging... With fellow Industry Preview, so long as we join team Human 27... Her business into new markets internalize this truth Women lift Women the 2020 AdExchanger Awards 6.5 % the digital and... Your cookies to continue logging in to help brands interact with consumers, otherwise known as.... It is more important than ever for Senior Executives to not only what... More open than ever for Senior Executives to not only understand what is changing but be able anticipate. Fireside chat with Google covers its perspective on the rise, making their mark, even at the early of. Their audiences and their content more fairly do you know a woman is. Entrepreneurship has made me internalize this truth Women lift Women is about leveraging tech to help brands interact with,! And technology businesses Senior Vice President of Kroger Precision marketing, and discounts performance scale. Weekly eletter attendees for our weekly eletter 2022 AdExchanger Awards the year ahead, and where brands and retailers focused! The headlines interact with consumers, otherwise known as people Top Women in media Awards.... The event into new markets variety of content modules: deep-dive sessions, fireside chats, panels and... Is about leveraging tech to help brands interact with consumers, otherwise known as people emailprotected... Publisher partners Meta curtain but too often, the leading global recognition program honoring excellence in marketing. Our networking reception broadcasters and advertisers are more open than ever for Senior to. 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